Although the magical world created by production designer Assheton Gorton might have been more effective had it been less dense and more stylized, it is a sumptuous, richly colored feast for cinematographer Alex Gordon’s camera. “Legend” is not without whimsical touches, but it surely could have used more humor and invention.Ĭlearly, tremendous pains were taken in bringing “Legend” (rated PG but definitely family fare) to the screen. (The film’s other strongest asset is Tangerine Dream’s shimmering, pulsating score.) As embodiments of pure love, Cruise and Sara are pretty much restricted to seeming sweet and brave. With his gleefully dire pronouncements hyped by a stereophonic resonance, Curry brings the film much-needed fun and vitality. Naturally, Darkness wastes no time imprisoning the princess (newcomer Mia Sara) in his vast, gloomy netherworld castle.

But now it’s afflicted by a fearsome frost and invaded by cadaverous, buzzardlike goblins, minions of the Lord of Darkness (Tim Curry, carapaced and horned to look like a gigantic, satanic bright red lobster). That misty forest Cruise inhabits like a more fully clad Tarzan is alive with an assortment of pointy-eared elves, leprechauns, pixies (among them: “The Tin Drum’s” David Bennent and Hollywood veteran Billy Barty). (When his hero, played by Tom Cruise, dons a gold fish-scale tunic and picks up a golden sword and shield, can there be any doubt that the Lord of Darkness, if ultimately unbeatable, will eventually be driven into retreat?) Nevertheless, “Legend” is the kind of picture grandparents ought to feel comfortable taking their grandchildren to see. Scott and his writer William Hjortsberg offer little to keep most adults involved. Although awesome in its fantasy splendor, “Legend” has even less substance than Scott’s last film, “Blade Runner.” And whereas that detective thriller of the future offered a truly original vision, the look of “Legend” (citywide), as gorgeous as it is, seems a distillation of all the illustrations for all the fairy tales ever read to a child. Perhaps so, but it’s hard to imagine his “Legend” living up to its name. As the unicorn lay stricken, the Lord of Darkness started unleashing all his terrible powers.Īccording to film maker Ridley Scott, legends are born of the eternal struggle between the forces of light and darkness. So enchanted was the princess by the unicorns that she touched the magical but fragile horn of one of these blindingly white animals before the hermit could stop her. This is an appropriate choice for a cruise line given mermaids strong association with the sea, but its also dreamy and fanciful which compliments the escape and rather fantastical trip the cruise line is promising.Once upon a time there was a handsome young hermit whose purity of love for a beautiful princess was symbolized by a pair of unicorns who roamed the lush forest where the hermit made his home. The logo, a woman with flowing blue hair, calls to mind a mermaid. The biggest picture is an idealized version of the cruise ship, the paragraph is about unique experiences that are “miles from land,” and at the bottom of the ad is the Princess Cruise logo nice and big. It’s selling unique experiences, and escape. Then “come back to new.” As a cruise line, this ad isn’t selling a specific place–cruises go lots of places. Want to see something “you’ve never even imagined,” or experience something “wonderfully unusual?” Choose Princess Cruises. It seems to say “this could be you.” Though the ad is targeting single people, couples and families, its message speaks more narrowly to people looking for unique experiences.

its as if the ad is inviting the viewer to imagine her-self as the face-less woman. The chose to have the woman pictured in the top right face away from the camera is interesting too. The non-traditional collage-esque arrangement of photos, the modern font, and the stylized editing of the photos results in a dynamic, fresh ad rather than a boring one. Unlike the Michigan ad, this ad effectively uses white space. It’s a print ad rather than a mobile ad so it has more room for additional pictures and text.

Cruise stylizer princess